Five Wives partners with Berlin Packaging for premium bottle design

Five Wives vodka'due south new design is receiving skillful reviews

Launched in 2012, Five Wives quickly became a favorite among vodka drinkers in Utah, with three popular product lines. While the brand was finding success with its affordable, flavored vodkas, they before long realized the need to appeal to a premium spirit drinker.

Launching a new, high-end vodka line would mean packaging adjustments to a heavy-duty bottle with a premium look. V Wives turned to Berlin Packaging and its Studio One Eleven pattern squad for answers.

After rigorous research, Berlin Packaging presented 5 Wives with half-dozen unique packaging options. Rather than choosing i, Five Wives decided to infuse elements from all vi options into the final product. Berlin Packaging fused the design concepts together to create a bottle with branding consequent with Five Wives' existing product lines, withal unique enough on its own to entreatment to more sophisticated drinkers.

The newly launched V Wives premium product is packaged in a long-neck, 750 mL super-flint glass canteen, offer consumers a view of the production clarity and reflecting the brand's dedication to providing a pure, smoothen product. The bottle too features a fully-frosted silkscreen graphic that wraps around the entire bottle, prominently showcasing the snow-covered Wasatch Mountain range, which is located adjacent to the Five Wives production facility. The bottle as well maintains brand equity, featuring the brand's signature Five Wives logo on the forepart of the canteen and a black and white illustration of the wives printed on the dorsum.

Already, the Five Wives Premium line is receiving skilful reviews from customers and retailers, akin. The product is exceeding sales expectations in Utah, with plans in identify to launch in nine additional markets in the future.

As you join us today from Bharat and elsewhere, we accept a favour to ask. Through these times of ambiguity and challenge, the packaging industry in India and in virtually parts of the world has been fortunate. We are now read in more than 90 countries equally our coverage widens and increases in touch on. Our traffic as per analytics more than doubled in 2022 and many readers chose to support us financially even when advertising fell to pieces.

Every bit we come out of the pandemic in the next few months, we hope to over again expand our geography and evolve our high-affect reporting and authoritative and technical data, with some of the best correspondents in the manufacture. If there were e'er a time to back up united states, it is now. You can power Packaging South asia'due south balanced industry journalism and help to sustain us by subscribing.

Subscribe Now

pricequarearce.blogspot.com

Source: https://packagingsouthasia.com/supply-chain-function/design-marketing/five-wives-partners-with-berlin-packaging-for-premium-bottle-design-2/

Share this post